#Should i trademark my business name us full
#Should i trademark my business name us registration
#Should i trademark my business name us plus

We helped them come up with a new business name, StoneTrust Commercial Insurance Company, and start the trademark registration process so that:

#Should i trademark my business name us plus

A competitor was threatening legal action for trademark infringement, plus Amicus wanted to revamp their company image and win back customers. When Amicus Mutual Insurance Company approached us in 2005, they needed a name change-quick. What a Trademark Can Do for Your Business: A Case Study Simply registering your business name with the secretary of state’s office isn’t enough if you’re also going to use it as your brand name.įederal trademark registration is the best way to protect your brand from being dragged under the mud with unfair competition, legal trouble, and lost credibility. What if someone steals your brand name along with the customers you’ve worked so hard to gain? Your future could crumble right before your eyes. You envision bountiful sales and enormous profits. You’ve successfully filed it as your company name and can’t wait to wow customers with quality goods and services. We strongly encourage you to engage a trademark attorney if you have any questions and to help you through the trademark registration process.)Īfter hours of brainstorming catchy business names, you’ve found the one. While we believe everything recapped herein is accurate at the time of this posting, it is possible that some of the information we’ve provided is dated or incomplete. Please Note: Under Irish Law, a registered Trade Mark is vulnerable to cancellation on the grounds of non-use, at the request of a third party, if it has not been used for a continuous period of five years following the date of publication of the registration.Īs experts on Intellectual Property (IP) and registered trademark attorneys, our trademark registration Ireland partners will be happy to advise generally on brand protection and also the process, costs and benefits of registering your business or product as a mark.(IMPORTANT DISCLAIMER: While this post contains guidance regarding trade names, trademarks, service marks, and the associated registrations, we are NOT attorneys and cannot give you legal advice.

EU Trademark Registration – starting at €2,950 + VAT EU Mark for 1 class for 10 years.

Irish Trademark Registration – starting at €1,900 + VAT Irish Mark for 1 class for 10 years.

#Should i trademark my business name us full

This means that clients can now increase their asset base by registering their business name, product or brand as a trademark, or they can purchase marks, domain names, patents, trade secrets and a variety of other IPRs from third parties, and write off the cost in full as a capital allowance against the taxable income of their business. The Irish Government introduced a tax relief on the costs of acquiring intellectual property by way of an offset/writedown mechanism. Remedies include Court Orders for a share of the infringer’s profits or destruction of the infringing products. Persistence and vigilance in protecting IPRs will ensure that a competitor, infringer or counterfeiter will decide to look elsewhere.

Ignoring the Intellectual Property Rights (IPRs) can leave your business open to the possibility of competitors taking advantage of your technical innovations, business ideas, goodwill and reputation in the market. The most commonly trademarked items include: They may consist of drawings, symbols, three-dimensional signs such as the shape or packaging of goods, audible signs such as music or vocal sounds, fragrances or colours. Items that can be trademark registered may include a combination of words (such as slogans), letters, and numerals. What items can register an Irish trademark?Īny sign capable of being represented graphically can be registered. They may be amongst its most valuable assets so it is important to register an Irish trademark to protect them. A company’s goods and services are usually the result of a considerable investment of time and money. Registering a trademark documents the right to particular products or services and makes preventing others from using it easier. Companies and individuals can register an Irish trademark to distinguish goods and services supplied from other businesses. Registering a trademark in Ireland is a means by which a business identifies and protects its goods or services.